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This isn’t business as usual. This is personal.

Why Purple B2B?

We’re an award-winning international B2B marketing agency, helping you find creative answers to your branding and marketing opportunities

But we know those creative answers don’t come from businesses, they come from the real people behind them. Whether that be heating installers, scientists, logistics operators or cyber-security experts – we talk to the actual decision makers and find out what makes them tick.

Only then can we develop the strategy, craft the creative and deliver the campaigns that drive your brand’s success. That’s how we make communications that actually work.

Content strategy, creation and distribution

You know what they say: content is king. But, too many brands go for quantity over quality. We have a tried and tested method to get your content working for you.

Think content

Account Based Marketing (ABM)

‘ABM’, also known as key account marketing, seems to be the ‘in thing’ in B2B. But to us, it’s nothing new. It’s simply by far the best way to B2B – and we have it down to a fine art.

Think ABM

Brand and product campaigns

Launching a new brand or product is tough. You’ve got to be smart and you’ve got to be obsessive in your planning. This is how you get the right people to take notice and make choices.

Think campaigns

Demand generation

Marketing activities have to be measured. Results and performance are key to the success of all stages of the marketing and sales lead cycle – from start to finish to replenish.

Think lead gen

Communications

Drive the future of healthcare by marketing what you do best

The B2B healthcare market presents a huge opportunity. But it’s a high risk, high reward market, with more barriers to entry than any other sector.

Through specialist B2B healthcare marketing, we can help you make a real difference to your business, and to people’s lives.

View our dedicated page to find out more.

View the B2B Healthcare page

THOUGHT

We are back-to-back winners!

We’re pleased to announce that Purple Agency have won the Content Strategy & Creation Award at the The Drum Recommends Digital Awards for the second year in a row.

Read more on this B2B thought

Xsens

Joining the dots

Global product launch.

Read the Purple B2B case study

IBM

Walking in their shoes

IBM are a large multinational technology company, specialising in consulting and research across a broad spectrum of technological fields.

Read the Purple B2B case study

Avios

Conjuring new leads

Avios needed a clear and impactful campaign to showcase the benefits of its cutting-edge card-linking technology, and dispel any confusion around it.

Read the Purple B2B case study

Resideo

The smart way to launch

Disrupting a competitive market.

Read the Purple B2B case study

Data and marketing technology

Insight, analytics and automation.

Read about data and marketing technology

Some of our B2B partners

Get in touch and see how Purple can brighten your business prospects.

Purple B2B awards & accreditations