Purple B2B

IF IT'S BUSINESS, IT'S STILL PERSONAL.

We don't target businesses; we engage the decision makers within.

Our award-winning, multi-channel B2B division brings fresh human insight to business communications, understanding your exact audience, whether many or just one, and taking them on journeys they can't resist: online, offline, all the way to the decisive moment.

IBM Cyber Resilience

To showcase its Cyber Resilience service at international conferences, IBM needed more than a PowerPoint deck to highlight the consequences of cybercrime. Interrupted with footage of actors simulating two cyberattack scenarios, Purple produced an immersive presentation which called on audiences to resolve the issues live with the presenter, transforming the content into an arresting piece of experiential storytelling.

Avios Card-Linking Campaign

With no loyalty card required at checkout, Avios card linking works like magic. Magic became the key to creating an integrated campaign that began with a targeted DM piece containing a mysterious locked safe. To unlock the safe, recipients were invited to take part in an online illusion, taking prospects on a seamless journey from physical activation to online engagement.

IBM RSPCA Video

Purple produced a short video case study to bring IBM's digital engagement work with the RSPCA to life.

Starring the RSPCA's support staff and canine house guests, the short film shows how a strategic approach to digital marketing can connect supporters, driving rehoming and fundraising activities.

Watch it here

Clients

Our long-standing partnerships with our clients are testament to
the trust we have earned over the last decade.

Avios Logo
Financial Times Logo
Galliford Try Logo
Honeywell Logo
Huawei Logo
IBM Logo
RBS Logo
Resideo Logo
Sprectre Logo

Services


Demand generation

We blend inbound and website marketing, content, social media, experiential and paid advertising to generate demand that supports your entire marketing and sales cycle.

Channel marketing

Purple offers a broad range of solutions to help establish, develop and enhance channel programmes across all levels in your supply chain ecosystem.

Thought leadership

Our strategic approach builds out from human insight to create a journey of online and offline experiences that directly activate specific decision makers.

Bid support

Whatever your market sector, we can support you on your bid journey and turn prospects into sales by ensuring your tenders stand out from the crowd.
Find out more >

Employee engagement

Committed to the delivery of your business vision and goals, let us help you mobilise your workforce as an army of advocates, with effective communications that win support and transform company culture.

Sales enablement

We’ll equip your sales team with the tools, technology and content they need to nurture valuable new customers and prospects at every stage of the sales funnel.

Our profile

We're the fourth-fastest growing B2B agency in the UK, with an award shelf that tells its own story.

We are proud of the industry recognition our B2B team has achieved for creativity, effectiveness, strategy and innovation, including our recent Gold and Silver wins at the 2018 B2B Marketing Awards.

B2B Fastest Growing B2B International Silver RAR Awards Finalist RAR Digital Awards Winner RAR Awards Winner PM Society Finalist Queens Award B2B Mrketing Top 15 B2B International Gold

Meet the team

Our business-to-business team comprises client services, strategists, creatives, content curators, media planners and developers.

Emma Woodford

Client Services Director

Emma Gee

Account Director

Sue Boardman

Account Director

Kelly Wright

Senior Account Manager

Helen Hamilton

Account Manager

Bekky Riley

Senior Account Executive

Angela Cunningham

Senior Account Executive

James Mayfield

Creative Director

Andrew Woodger

Planning & Strategy Director

Kathryn Tilling

Digital Content Manager

Shane Brown

Creative Lead

Matt Pascoe

Creative Lead

Adam Baker

Digital Lead

Paul Carnell

Digital Lead

Nikki Perkins

Operations Director

Piers Eccleston

Copy Lead

Martin New

Copy Writer

Steven Usher

Motion Graphics Designer

Contact

Get in touch and see how Purple can brighten your business prospects.

+44 (0)1256 631 660

hello@purple.agency

emma.woodford@purple.agency

Basingstoke

Lilly House
Priestley Road
Basingstoke
RG24 9LZ

London

54 Fenchurch Street
London
EC3M 3JY
 

  • Rome

    Via Cesare Beccaria 23
  • Berlin

    Leipziger Platz 15
  • Paris

    141, Avenue de Wagram
  • Sao Paulo

    Rua José Versolato 111
  • Madrid

    C/Manuel Tovar, 42-2º