As part of Adare International, a global marketing services business, we’re proud to work with some of the world’s biggest brands, supporting them across 31 countries.
Our hybrid agency model blends on site client teams with our unique combination of technology, creativity, digital and data expertise. Together they ensure that brand experiences are delivered consistently, professionally and efficiently across any channel.
With sector expertise in technology, healthcare, leisure, charity and publishing, Purple’s client roster includes the Financial Times, IBM, MSD, Mitchells & Butlers, Canon, Huawei, Honeywell and Pfizer.
Mitchells & Butlers is the UK's largest operator of restaurants, pubs and bars. They operate 18 brands, each with their own digital and social campaign activities, and two full seasonal refreshes across 1,600 venues nationally. Our hybrid agency model fits perfectly. We provide artworking, design, digital and social media resources located onsite with their brand teams, supported by specialists and additional capacity offsite when needed. From artworking Mitchells & Butlers' entire portfolio of menus to providing social and digital strategy and insight to key brands, Purple has the skills and scale to satisfy Mitchells & Butlers' ever growing marketing needs.
This is an example of a fully integrated hybrid relationship. At its heart is a fully functioning onsite studio located in Mitchells & Butlers' Birmingham head office. This provides a highly efficient local artworking service and a growing creative, social and digital capability. The onsite function is supported by our central strategy, planning, social and creative teams and our UK production hub.
Our hybrid working model means we can respond quickly to almost any marketing need, and control the delivery of a complex portfolio of content, collateral and campaigns. Being onsite means closer collaboration, more visibility and being able to provide dedicated support to any of Mitchells & Butlers' high street brands, including Harvester, Sizzling pubs, O'Neill’s and All Bar One to name but a few.
Purple works with six of the world’s top ten global healthcare brands – including MSD. We produce specialist healthcare content, collateral and campaigns for professional and patient audiences. Our pharma and healthcare work ranges from print and digital adaptation to medical writing and new creative concept design. Projects undertaken include, digital detail aid content creation, patient support programmes, medical communications, and meeting event design & management.
We work from the UK, offices in key European locations and client onsite teams. This hybrid approach means we deliver international programmes quickly and efficiently across multiple markets. Whether working on strategic creative, new assets for existing campaigns or updating current marketing materials, all work is delivered in accordance with brand guidelines and local regulatory requirements.
Purple was tasked with revitalising the core campaign concept for MSD UK’s Elocon psoriasis skin cream and ointment. Purple put its finger on the ‘once daily’ key competitive claim, using a simple, alliterative line and a new photographic focus to showcase the product benefit to healthcare practitioners.
We bring creative thinking and innovation to the world of ethical and healthcare marketing. Our medical creatives, life sciences-qualified medical copywriters, and account managers, bring fresh insight and new perspectives to healthcare communications.
They are supported by discipline experts from across the agency, helping us produce work that is informed by healthcare insight and uses the latest in digital technology and marketing thinking.
From digital detail aids to events, we help our global pharmaceutical clients connect with healthcare professionals, change patient behaviour and deliver improved outcomes.
Meet some of our friendly team of over 200 Purple people. Each of us has specialist expertise in our own field, but we all share a common goal: To deliver a consistent, compelling brand experience to your customers wherever they are.
James Mayfield
Creative Director
Steve Shaw
Managing Director, Agency Services
Nicky Perkins
Operations Director
Treina Smyth
Business Development Manager
Nikki Murray
International Client Services Director
Andrew Woodger
Data and Planning Director
Gemma Goodman
HR Business Partner
Piers Eccleston
Copy Lead
Sara Sajaniemi
Account Manager
Annie Deane
Account Manager
Margot Millard
Account Executive
Abigail Hunt
Production Coordinator
Paul Carnell
Web Development Team Leader
Lyn Murphy
Healthcare Proofreader and Editor
Rhianna MacGregor
Account Executive
Dan French
Artworker
Isabelle Hawker
Account Director
Katie Klingenfus
Senior Account Manager
Veena Tailor
Account Manager
Dan Vear
Senior Designer
Sandra Tyrrell
Project Manager
Lennie Hedges
Global Operations Manager
Chris Laakvand
Art Director
Kathryn Tilling
Digital Content Manager
If you think you have what it takes to be a Purple person, please check out the current vacancies in the Purple Agency.
Of course, we are proud to have regular industry recognition for our creativity and innovation, especially those awards based on delivering outstanding results, as voted for by our clients.
B2B Marketing 2018
RAR Digital 2017
RAR 2017
Queen's Award for Enterprise
PM Awards 2017
DBM 2016
FastStats Finalist 2015
We are a sociable, approachable bunch and we’d love to hear from you.
