We’re a hybrid marketing agency focused on expertly producing content, collateral and campaigns internationally.

About us

As part of Adare International, a global marketing services business, we’re proud to work with some of the world’s biggest brands, supporting them across 31 countries.

Our hybrid agency model blends on site client teams with our unique combination of technology, creativity, digital and data expertise. Together they ensure that brand experiences are delivered consistently, professionally and efficiently across any channel.

With sector expertise in technology, healthcare, leisure, charity and publishing, Purple’s client roster includes the Financial Times, IBM, MSD, Mitchells & Butlers, Canon, Huawei, Honeywell and Pfizer.

Recent work

Honeywell Research Chemicals

Following a new business acquisition by Honeywell in 2016, a new brand was born. Honeywell Research Chemicals brings together all of Honeywell’s analytical and reagent brands and businesses under one global entity.  

Purple created the brand identity in 2016 and has worked with Honeywell Research Chemicals to bring the new business to markets around the globe.

Discover more about Honeywell Research Chemicals

Discover the Perfect Formula

Purple was challenged with defining a new brand and identity that conveyed the strength and vision of Honeywell to the research chemicals audience. This included the “go to” market strategy, launch campaign and global multimedia plan and execution.

Honeywell Research Chemicals case study image
Honeywell Research Chemicals case study image

The ‘Perfect Formula’ campaign was designed to establish a distinctive “ownable” brand idea, as well as communicate the coming together of the various Honeywell owned brands. By using the language of chemistry the campaign connected with the target audience: scientists and researchers.

 The campaign included trade print, digital display, PPC, programmatic and social  media, receiving favourable comment both internally and with clients and partners.

Veeva

Veeva is the leading CRM software used by healthcare and pharmaceutical companies globally. Using this marketing platform, brands are able to develop digital dialogue directly with individual healthcare professionals, allowing them to share secure and compliant information quickly.

Purple is one of only nine agencies in the UK to receive a Level 4 Certification in the software, enabling our healthcare team to expertly deliver four of Veeva’s specialist software solutions – CLM, Engage, CoBrowse and Approved Email.

Discover more about Veeva

Using Veeva, we can create dynamic detail aids with inbuilt interactive elements such as surveys and cost calculators. Clients can also host remote meetings with secure screen sharing.

With Veeva’s inbuilt tracking and reporting capabilities, it can provide real-time marketing information that can be fed back to marketers and sales reps, delivering insight into the way digital communications are received and engaged with. 

Veeva case study image
Veeva case study image
Veeva case study image
Veeva case study image

As a Level 4 Certified agency with in-house expertise we have the knowledge and experience to exploit the full capabilities of Veeva and recommend solutions to extract the most value.

We have also developed our own technology to improve the cost and time efficiencies of building presentations and approved emails.

Huawei

Purple produces all Huawei’s in-store point-of-sale design and global adaptation for the UK and Ireland. We work across media from digital to film and social media to outdoor, as well as creating new assets specifically for the UK market. Purple’s expertise in localisation and brand deployment is helping Huawei transform its UK business, by changing consumers’ perception of its mobile phones, watches and consumer technology.

Discover more about Huawei

We support Huawei both strategically and operationally across the UK and Ireland, delivering content, collateral and campaigns that appeal directly to the local market.

Purple works with Huawei to create marketing materials that attract attention and stimulate conversations with all their audiences.

Huawei case study image
Huawei case study image
Huawei case study image
Huawei case study image

For Huawei, that means an outstanding level of service and added value being delivered by Purple. From artworking to design and from messaging to social media content, we surprise, delight and educate Huawei’s UK customers, in store, outdoor and online.

Healthcare

Improving outcomes in healthcare marketing.

We bring creative thinking and innovation to the world of ethical and healthcare marketing. Our medical creatives, life sciences-qualified medical copywriters, and account managers, bring fresh insight and new perspectives to healthcare communications.

They are supported by discipline experts from across the agency, helping us produce work that is informed by healthcare insight and uses the latest in digital technology and marketing thinking.

From digital detail aids to events, we help our global pharmaceutical clients connect with healthcare professionals, change patient behaviour and deliver improved outcomes.

What can we do for you?

People

Meet some of our friendly team of over 150 Purple people. Each of us has specialist expertise in our own field, but we all share a common goal: To deliver a consistent, compelling brand experience to your customers wherever they are.

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Gemma Goodman

HR Business Partner

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Nicky Perkins

Operations Director

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Andrew Woodger

Data and Planning Director

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Steve Shaw

Managing Director, Agency Services

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Colette Murphy

Healthcare Client Services Director

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Amanda Madigan

Digital Director

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Nikki Murray

International Client Services Director

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James Mayfield

Creative Director

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Treina Smyth

Business Development Manager

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Kirsty Mead

Senior Account Manager

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Annie Deane

Senior Account Executive

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Dan Vear

Senior Designer

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Dan French

Artworker

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Chris Laakvand

Art Director

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Stuart Pearson

Systems Project Manager

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Rowan Softley

Medical Writer

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David Williams

Proofreader

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Darren Henwood

Account Executive

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Nigel Sweasey

Studio Manager

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Gemma Craig

Senior Account Director

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Jade De’Ath

Account Manager

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Nick Dudley

Senior Account Executive

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Samantha Alderman

Digital Media Manager

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Emma Gee

Account Director

Opportunities

If you think you have what it takes to be a Purple person, please check out the current vacancies in the Purple Agency.

Awards

Of course, we are proud to have regular industry recognition for our creativity and innovation, especially those awards based on delivering outstanding results, as voted for by our clients.

 

RAR Digital 2017

RAR Digital 2017

RAR 2017

RAR 2017

B2B Marketing 2016

B2B Marketing 2016

DBM 2016

DBM 2016

Queen's Award for Enterprise

Queen's Award for Enterprise

FastStats Finalist 2015

FastStats Finalist 2015

Wirehive Top 4

Wirehive Top 4

ABPI
Prince2
Veeva
Apteco
QuintilesIMS2
Investors in people

Contact

We are a sociable, approachable bunch and we’d love to hear from you.

Basingstoke

Lilly House
Priestley Road
Basingstoke
RG24 9LZ
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London

St Magnus House
3 Lower Thames Street
London
EC3R 6HD
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+44 (0)1256 631 660