Content is king. As the digital world goes mobile, being able to create captivating content quickly and efficiently keeps audiences engaged with your brand.
Having an agile digital partner means you can respond and adapt to new trends the moment they emerge.
From websites to white papers, infographics to video and apps to interactive content, Purple puts the full breadth of digital content within your reach.
Print, promotional and point-of-sale materials are powerful media. Creating eye-catching marketing collateral activates customers and stimulates trial and purchase, enabling sales and enhancing the customer experience at every touch point.
We communicate your brand and get you noticed where it matters most – where customers interact with you and your products.
From beautiful brochures to direct mail, point of sale, packaging, advertising and events, we bring customer experiences to life.
To us a campaign is marketing focused on a single business objective.
We take ownership of your objective. We research and explore ideas. We bring all our agency skills to bear, until we find the right approach, the most powerful activation and the best blend of media. Then we meticulously manage the process from creative concept through to final execution.
Sharing your goals, thinking creatively and working collaboratively, means better results.
As part of Adare International, a global marketing services business, we’re proud to work with some of the world’s biggest brands, supporting them across 31 countries.
Our hybrid agency model blends on site client teams with our unique combination of technology, creativity, digital and data expertise. Together they ensure that brand experiences are delivered consistently, professionally and efficiently across any channel.
With sector expertise in technology, healthcare, leisure, charity and publishing, Purple’s client roster includes the Financial Times, IBM, MSD, Mitchells & Butlers, Canon, Huawei, Honeywell and Pfizer.
Following a new business acquisition by Honeywell in 2016, a new brand was born. Honeywell Research Chemicals brings together all of Honeywell’s analytical and reagent brands and businesses under one global entity.
Purple created the brand identity in 2016 and has worked with Honeywell Research Chemicals to bring the new business to markets around the globe.
Discover the Perfect Formula
Purple was challenged with defining a new brand and identity that conveyed the strength and vision of Honeywell to the research chemicals audience. This included the “go to” market strategy, launch campaign and global multimedia plan and execution.
The ‘Perfect Formula’ campaign was designed to establish a distinctive “ownable” brand idea, as well as communicate the coming together of the various Honeywell owned brands. By using the language of chemistry the campaign connected with the target audience: scientists and researchers.
The campaign included trade print, digital display, PPC, programmatic and social media, receiving favourable comment both internally and with clients and partners.
Purple works with six of the world’s top ten global healthcare brands – including MSD. We produce specialist healthcare content, collateral and campaigns for professional and patient audiences. Our pharma and healthcare work ranges from print and digital adaptation to medical writing and new creative concept design. Projects undertaken include, digital detail aid content creation, patient support programmes, medical communications, and meeting event design & management.
We work from the UK, offices in key European locations and client onsite teams. This hybrid approach means we deliver international programmes quickly and efficiently across multiple markets. Whether working on strategic creative, new assets for existing campaigns or updating current marketing materials, all work is delivered in accordance with brand guidelines and local regulatory requirements.
Purple was tasked with revitalising the core campaign concept for MSD UK’s Elocon psoriasis skin cream and ointment. Purple put its finger on the ‘once daily’ key competitive claim, using a simple, alliterative line and a new photographic focus to showcase the product benefit to healthcare practitioners.
Purple produces all Huawei’s in-store point-of-sale design and global adaptation for the UK and Ireland. We work across media from digital to film and social media to outdoor, as well as creating new assets specifically for the UK market. Purple’s expertise in localisation and brand deployment is helping Huawei transform its UK business, by changing consumers’ perception of its mobile phones, watches and consumer technology.
We support Huawei both strategically and operationally across the UK and Ireland, delivering content, collateral and campaigns that appeal directly to the local market.
Purple works with Huawei to create marketing materials that attract attention and stimulate conversations with all their audiences.
For Huawei, that means an outstanding level of service and added value being delivered by Purple. From artworking to design and from messaging to social media content, we surprise, delight and educate Huawei’s UK customers, in store, outdoor and online.
We bring creative thinking and innovation to the world of ethical and healthcare marketing. Our medical creatives, life sciences-qualified medical copywriters, and account managers, bring fresh insight and new perspectives to healthcare communications.
They are supported by discipline experts from across the agency, helping us produce work that is informed by healthcare insight and uses the latest in digital technology and marketing thinking.
From digital detail aids to events, we help our global pharmaceutical clients connect with healthcare professionals, change patient behaviour and deliver improved outcomes.
Purple is an agency focused on efficient delivery and marketing effectiveness. We work with both marketing and procurement teams to design ways of working that deliver transparency, responsiveness, cost efficiency and creative excellence at a global scale.
Our hybrid agency model means working the way that’s most efficient for you; blending dedicated onsite resources with our local agency teams in the countries you serve. All supported by our discipline specialists working internationally from our UK agency hub.
Hybrid working means giving you access to all the resources and expertise you’d expect from a truly global integrated agency, and putting them precisely where you need them.
Hybrid working means speed, efficiency and global consistency.
At our heart we are a creative agency. We think, we imagine and we create.
To us creativity is about generating great ideas and bringing them to life as beautifully crafted content, collateral and campaigns.
We love digital innovation too. Its possibilities excite us and encourage us to explore new and inventive ways of connecting with people.
Above all, we are passionate about finding the best ways to engage, captivate and influence your audiences - winning both their hearts and their minds.
Intelligent use of technology drives marketing efficiency and effectiveness.
The Purple data team are FastStats experts. We build databases that turn data into insight and deliver real-time triggered communications using the PeopleStage marketing automation platform.
Our digital team live and breathe analytics, optimising your digital presence and tracking what’s trending across social media.
We even use technology to help us work more efficiently. From digital asset management to workflow and online proofing, we use technology to manage the process and make working together a more collaborative experience.
You want to work with a team of smart, enthusiastic, creative people. You rightly expect dedicated, professional account management who listen, respond and, who you’ll enjoy working with.
Above all, you want accountability and a proven process. One that keeps control of the budget and delivers results again and again.
Well that’s our way of working too.
Meet some of our friendly team of over 150 Purple people. Each of us has specialist expertise in our own field, but we all share a common goal: To deliver a consistent, compelling brand experience to your customers wherever they are.
If you think you have what it takes to be a Purple person, please check out the current vacancies in the Purple Agency.
Of course, we are proud to have regular industry recognition for our creativity and innovation, especially those awards based on delivering outstanding results, as voted for by our clients.
RAR Digital 2017
B2B Marketing 2016
Queen's Award for Enterprise
FastStats Finalist 2015
Wirehive Top 4
We are a sociable, approachable bunch and we’d love to hear from you.